With New Clinical Data in Hand, the Dr. Dennis Gross Peel Mobile Wraps Up Tour

Christopher Ehlers READ TIME: 2 MIN.

Source: Dr. Dennis Gross

After coast-to-coast stops around the country, the Dr. Dennis Gross Peel Mobile is winding down its epic road trip.

For more than two months, the orange bus has been bringing the magic of the brand's iconic Alpha Beta line to people all across the country. The 42-foot long interactive bus will have traveled to 33 locations in 11 cities, inviting the masses to hop on board, learn about the brand, win some prizes, and – in a few select cities – get a skin consultation with Dr. Gross himself.

Having just spent the past few weeks traveling around Texas, the Peel Mobile still has stops in Bloomington, Toronto, Boston, and New York City. Whether you're a longtime Alpha Beta peel devotee or someone who is merely curious, this is a fun way to take your skincare game to the next level and learn why one of these peels is sold every two seconds. (Hint: It's because they work wonders).

The best part about all of this? The brand just released new information about a clinical study involving daily use of their extra-strength peel and its tremendous long-term effects on the skin. In a 12-week study on 27 people there was a 21% mean improvement in skin density, which is an impressive way to say that the peel substantially thickens the skin. In addition, they found that there was a 62% mean improvement in procollagen production, a 250% mean improvement in internal hydration retention and plumpness, and a nearly 43% mean improvement in the strength of the skin's moisture barrier. Long story short: These studies completely debunk the myths that exist around the use of peels on the skin, namely that peels thin the skin, destroy the moisture barrier, and deplete moisture. In fact, these in-depth studies prove that the exact opposite is true.

Clearly, this is a great time to be in the Dr. Dennis Gross Alpha Beta family, and that extends to its Alpha Beta Daily Moisturizer, which has just received an upgrade. While it's still chock-full of skin smoothing, barrier-replenishing ingredients, this re-release now comes in a recyclable, airless pump, which beats having to dig your hands into a tub of cream. Also, the product has a new finish, which will provide a dewy glow for all skin types.

Whether you're thinking about taking the plunge with a peel or you're on the prowl for the perfect summertime moisturizer, there's no time like the present to acquaint (or re-acquaint) yourself with Dr. Dennis Gross.

Remaining tour stops are as follows, with more information available here.

Mall of America, Bloomington, MN: Saturday, May 21, 10 AM-6PM

Yorkdale, Toronto, CA: Thursday, May 26, 11 AM-6PM

Sherway Gardens, Toronto, CA: Friday, May 27, 11AM-7PM

Square One, Toronto, CA: Saturday, May 28, 10AM-6PM

Faneuil Hall, Boston, MA: Saturday, June 4, 10AM-6PM

Brooklyn, NY: Monday, June 6, 11AM-6PM


by Christopher Ehlers

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